SERVICES
Cross-border marketing, made simpler.
From fashion and beauty to F&B, beauty services, and lifestyle.
BrandNexus provides a campaign platform and managed services that help Korean brands, products, and spaces meet new customers through international creators.
WHO WE WORK WITH
From brands
to spaces and experiences.
Built on expertise in fashion and beauty, our work now extends to a wider range of consumer brands and businesses.
CORE
BEAUTY
Cosmetics · Skincare · Fragrance · Beauty brandsPLATFORM CAMPAIGNS
From products
to spaces and experiences.
Set campaign objectives and terms in BNX CAMPAIGN OS, compare applicants, select creators, and manage content publishing in one connected workflow.
01
STORE & EXPERIENCE VISITVisits to stores and spaces
Creators visit stores and spaces in Seongsu-dong, Hannam-dong, Myeongdong, and other key Seoul districts, then turn the experience into content for Chinese audiences.
↗02PRODUCT SEEDINGProduct seeding
Creators receive fashion, beauty, and lifestyle products and produce content based on genuine use and experience.
↗Approved creators active on Xiaohongshu and other Chinese social platforms may apply to campaigns.
USE CASES
Campaign applications
for different businesses.
Combine product seeding and store or space visits around the way customers experience each business.
FASHION
Launch seeding · Flagship visits · Pop-up invitations
BEAUTY
Product seeding · Launch experiences · Store visits
F&B
Restaurant visits · Café experiences · New-menu content
BEAUTY SERVICES
Hair · Makeup · Beauty service experiences
LIFESTYLE & EXPERIENCE
Spaces · Exhibitions · Stays · Culture · Wellness
MANAGED SERVICES
Specialist operations
for the China market.
BrandNexus directly plans and manages areas that require ongoing localization, content strategy, and local platform operations.
03
XIAOHONGSHU OFFICIAL ACCOUNTOfficial account management
Build an official China channel and professionally manage localized content, ongoing publishing, and performance reporting.
↗04CHINA SEARCH PRESENCEBrand search content
Expand discovery touchpoints for brands, products, stores, and services across Xiaohongshu, Baidu, Douyin, and other major platforms.
↗CONTACT
Tell us about your product, objectives, schedule, and budget, and we will outline a China marketing scope and approach suited to your current situation. BrandNexus combines an efficient cost structure with professional execution to help shape the direction your brand needs in China.